The Dangers of Low Cash Flow Pressure

 

Cash really is the lifeblood of any business. If you have good, strong, healthy blood pressure you will be resilient and alert. But if it suddenly drops you might completely pass out. Similarly, if your cash flow is strong you’ll be able to withstand the winds and waves that all businesses face from time to time—and you’ll be able to pursue opportunities to grow and build your creative business.  

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